That's what I figured, but I didn't want to offend any "Master" trainers on the forum. I do admit....it probably sounds appealing to the general public. It makes them feel like they hired an upper tier trainer vs a regular one.
There used to be a certification in the U.S. Army known as a Master Fitness Trainer/Instructor and were usually Senior NCOs. The designation was abandoned a few years ago but they still exist...
Newman
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"Branch chainz, bro. Leucine in the sky with diamonds." - Alan Aragon
Did you see this at a 24 Hour Fitness? They have something called a Master Trainer, if I remember right. Basically, it's an individual that's taken a bunch of cert tests and has been with the company long enough. And, of course, sales numbers probably factor in there too.
When I was with Pure Fitness here in Phoenix, I was considered a "Premier Trainer." I thought it was a stupid title. It meant nothing except that I had been there longer and sold more than anybody else in the gym.
Same here when I was at a big box gym. It basically meant that I was one of the "better" trainers in the gym (duh) and that they could charge more for my services.
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Isaac Wilkins, M.Ed, CSCS, NSCA-CPT, and who cares what other letters?
I've seen the title "Master Trainer" used on websites where CPT's are advertising their services and I also know a person that uses it as well. I didn't question him about it because I didn't want to embarrass the person. It just bothers me if someone uses that title, charges more money, and still suck as a trainer.
Did you see this at a 24 Hour Fitness? They have something called a Master Trainer, if I remember right. Basically, it's an individual that's taken a bunch of cert tests and has been with the company long enough. And, of course, sales numbers probably factor in there too.
When I was with Pure Fitness here in Phoenix, I was considered a "Premier Trainer." I thought it was a stupid title. It meant nothing except that I had been there longer and sold more than anybody else in the gym.
This is correct. I remember I interviewed at a gym here in CT years ago called "In-Shape Fitness". They showed me their pay scale tier model and a "Master Trainer" earned more per session. When I asked the manager (who was interviewing me), if it was because they had advanced education, he replied, "they are better sellers-so they must be better trainers".
When I managed a team of trainers, I instituted a model, where trainers received bonuses based on the results their clients received. We had an "open book" client management program whereas all trainers discussed clients in an open forum during trainer meetings. For trainers that didn't have clients see results, we helped along thru in-house education and one-on-one assistance. In my opinion, the master trainer status really isolates trainers and inherently, makes a department depend solely on its top sellers--rather than utilize the entire team effectively.
This is correct. I remember I interviewed at a gym here in CT years ago called "In-Shape Fitness". They showed me their pay scale tier model and a "Master Trainer" earned more per session. When I asked the manager (who was interviewing me), if it was because they had advanced education, he replied, "they are better sellers-so they must be better trainers".
LOL...gotta love that logic.
Quote:
When I managed a team of trainers, I instituted a model, where trainers received bonuses based on the results their clients received. We had an "open book" client management program whereas all trainers discussed clients in an open forum during trainer meetings. For trainers that didn't have clients see results, we helped along thru in-house education and one-on-one assistance. In my opinion, the master trainer status really isolates trainers and inherently, makes a department depend solely on its top sellers--rather than utilize the entire team effectively.
That's awesome. We used to have team meetings at PF twice a week, and it seemed all we did was practice sales techniques and talk about sales numbers. I asked about setting aside some time in our meetings to discuss issues people might be having with clients, and was met with blank looks by management.
I keep telling people gyms are like salons. My stylist is a master stylist. She has been through a lot of classes and gets to charge me more than when she was a lower tier stylist. At least I get what I pay for.
I heard of PT's using the Master Title for added marketability as stated above. However some trainers have now done additional qualifications that add up to a Masters Diploma, and a few of these have used the title then. I would much rather if someone was to describe themselves as a master trainer that they had gained this title through education over sales tactics.
Well it also depends on what type of continuing education they underwent. Even if my credentials were DPT, OCS, FAAOMPT, CSCS, ART......colleagues wouldn't label me as a Master Physical Therapist. Your credentials should say enough for yourself without the title, but then again the general public has no clue between a CSCS, ACSM-HFI, or some BS online certification.....so the wow factor of "Master" is good marketing for CPT's.
Master Personal Trainer?
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