Last night Red Bull threw an event at the Santa Monica Pier at which Ronnie Renner broke the world record for highest aerial jump at 59 feet (high). I'm not a huge FMX fan but that was pretty damn cool to see.
Red Bull went all out with this even - had some crazy helicopter that was doing loops over the pier, as well as skydivers jumping out of the chopper. We secured some passes for the hospitality tent so we hung out and tried some of their new cola (not bad as long as you add in some Jack).
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Working "hard," or the perception of working hard, doesn't really mean anything. Sweating, vomiting, and breathing hard could be a good workout or a tropical disease kicking in.-Dan John