My local Super Wal-Mart sells smoked salmon for prices that I believe are better than that. A similar price for a bigger chunk. Very good!
I confess that I buy and eat a lot of canned salmon these days. Much cheaper. I mix it with a canola mayonnaise for sandwiches or make salmon patties out of it.
I just bought a pouch of this at a Krogers here in Indy. It was around 3 bucks. I'll give it a taste test tomorrow and post my 2 cents worth on how it was.