I stumbled upon this discussion forum yesterday and I've read a lot of great info already. I'm glad I found this resource!
Obviously early morning times are ideal for bootcamps. I will be running mine this fall in Providence,RI and the usual hours are just not practical for me. In your experiences and observations, what works as a better timeslot - 9AM or 11AM?
If late afternoons are effective also, I can use the space with the latest start time of 4:45.
I run mine at 9AM. Most are women and I tend to chenage the time according to their needs (dropping kids off at school, mainly).
before beginning my program, I did a few things:
1.) Looked at my schedule to see when it would be conveinet for me to teach (ie: moving PT sessions around)
2.) Conducted a short survey - I am in a country club so my target audientce is within 4 walls. If you are mobile you should capture your audience at the local Starbuck, Panera, or grocery store. If you market your survey correctly, those that take the survey will eventually be in your class.
3.) Why not a hold a class at both times? Come up with 3-5 different bootcamp workouts and switch between the two?
Lastly, you really have to look at what your prospects can do with times. I think it will be different for different areas.
2.) Conducted a short survey - I am in a country club so my target audientce is within 4 walls. If you are mobile you should capture your audience at the local Starbuck, Panera, or grocery store. If you market your survey correctly, those that take the survey will eventually be in your class.
A survey sounds like an excellent idea. It's a good opening/first connection, too. Especially for people who aren't as confident in their sales pitch and have trouble approaching people.
My concern was that if I picked multiple time slots I'd run the risk of getting people to register for a specific time but having not enough people to warrant running either of them.
I came up with an idea just now to address this. I will include a registration form on my website with 3 time slots to select. In the event of selling out or having too few registrations, the form will ask them select which of the other times times that they could make to (if applicable). That would way if need be I could consolidate my groups.
A survey sounds like an excellent idea. It's a good opening/first connection, too. Especially for people who aren't as confident in their sales pitch and have trouble approaching people.
Hey LG! Long time no talk..
I like surveys because they focus on a couole of things:
1.) they stir up excitment of thing to come
2.) connect with your target.
3.) feedback from what "they" want. You don't have to always offer what you list, but when potential particpaant see that you are asking for their opinion, you are likely to make a connection.