I certainly understand the point of this article. It is something that I pounded into my trainers for years. Don't fall into the trap of being a glorified rep counter. Each and every client who comes in is paying for that session, so don't take it for granted. Give them 100%.
Trainers have a tendency to get into a routine and to coast through their days... They get burned out, probably more than in other professions. The thing that can help the most is to have the clients' sessions blocked out in 12 week cycles. PLANNING will give each workout purpose. If you wing it every time a client walks in you will never give them a $100 workout.
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