People just can't relate to it as easily.
Look at golf. It's hugely popular. Even if you suck at it, you still have a miniscule chance of getting a hole in one at some point in your life. Or hitting that shot that fly's nicely through the air and lands right next to the hole. You could take someone completely uneducated about golf out to a course right now. Within the hour you could at least have them making good contact with the ball.
PLing though, not quite the same. You couldn't take a random person off the street and put him in the squat rack. His legs would pop off. He could train and get better, but that would take dedication.
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