Yeah $1800 is steep for a licensing/cert. What sort of support do they offer?
The American Kettlebell Club and IKFF certs are both $1000 (and with the AKC you get a set of competition bells). The AKC doesn't really offer anything as far as opening your own gym but I know alot of AKC coaches that are running successful facilities offering group KB classes after. The IKFF (Cotter) offers more support business-wise and high quality instruction.
Anthony certainly has a good gig going now with his Perform Better speaking gigs, workshops at $500 a pop, and these weekend certs. Hitting the market at the right time.
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Working "hard," or the perception of working hard, doesn't really mean anything. Sweating, vomiting, and breathing hard could be a good workout or a tropical disease kicking in.-Dan John
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