Will it just be you manning the booth? If so I wouldn't waste my time with the body fat thing. You want to reach the most people in the shortest time. I'd suggest putting together a binder of your services which includes testimonials and maybe some before/after pics (make sure you have permission). Maybe hand out an article with your information included at the end.
However, if you have someone who can focus on the body fat thing I would also offer blood pressure. The reason I say only to do this if you have someone else is because you don't want to lose 5 prospect while you're dealing with just one. Broaden your reach. Maybe a powerpoint if you can think of something to put on it....
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