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Old 08-15-2008, 09:27 AM   #9 (permalink)
John Izzo
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Join Date: Mar 2006
Location: Hartford, CT
Posts: 1,233
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Quote:
Originally Posted by ivey View Post
Did you see this at a 24 Hour Fitness? They have something called a Master Trainer, if I remember right. Basically, it's an individual that's taken a bunch of cert tests and has been with the company long enough. And, of course, sales numbers probably factor in there too.

When I was with Pure Fitness here in Phoenix, I was considered a "Premier Trainer." I thought it was a stupid title. It meant nothing except that I had been there longer and sold more than anybody else in the gym.
This is correct. I remember I interviewed at a gym here in CT years ago called "In-Shape Fitness". They showed me their pay scale tier model and a "Master Trainer" earned more per session. When I asked the manager (who was interviewing me), if it was because they had advanced education, he replied, "they are better sellers-so they must be better trainers".

When I managed a team of trainers, I instituted a model, where trainers received bonuses based on the results their clients received. We had an "open book" client management program whereas all trainers discussed clients in an open forum during trainer meetings. For trainers that didn't have clients see results, we helped along thru in-house education and one-on-one assistance. In my opinion, the master trainer status really isolates trainers and inherently, makes a department depend solely on its top sellers--rather than utilize the entire team effectively.
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