Quote:
Originally Posted by Lost Dog
I got this in an email this morning and thought of this thread and about the part of the discussion on cost relating to "value" of a program...
“What we obtain too cheap, we esteem too lightly.”
Thomas Paine b.1737-1809 US patriot & political philosopher
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When Tag Heuer (or however it's spelled) was having trouble selling their watches, they increased prices. People then thought they were getting a better watch, and sales increased.