I considered Labadie's ultimate sales kit. I was looking for info on how to generate leads rather than close a prospect. It sounds like from the previous post, Labadie's kit helps you close a prospect. (Which if you need help with that, his kit is a steal! I spent $3k on professional sales training and it wasn't even directly related to fitness!) I stumbled across Eric Ruth's how to sell fitness, and ordered it. It was exactly what I needed. Great ideas on an overall methodology on lead generation marketing. I am trying out several things along the lines of his recommendation that seem to be working. It's a ton work and takes a good amount of time, but just like anything else there is no magic bullet!
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