I like meal frequency for "fitness newbies" for these reasons:
-It gets them planning their meals.
-It keeps their mind on what they're eating.
-If they just had an apple and two cheese sticks, they're at least a little less likely to grab a mini-bag of chips because they're starving.
-It's much easier for a beginner to eat larger amounts of protein, fruits and vegetables when it's spread out over many meals. It's easy to pound the starchy carbs and fats in one sitting. This one is more in the line of "promoting health" rather than strictly "physique change", but I refuse to simply assign calorie limits and tell them to eat whatever they want.
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